Welcome Coffee & Registration
How do we co-create strategies that transform systems? A taster sessionMareike Britten
The issues we are trying to change are complex and co-creation is one of the best ways to understand and creatively address these complexities. Using the increase of deliberate disinformation that is driving people apart as an example, you will learn different, participatory methodologies that will help you and your team to understand the root causes of the problem and the wider complex system that is upholding it and co-create strategies to transform it.
Europe is at a critical point in its history as right-wing populism is increasingly shaping policy and public discourse. Hungary and Poland are the most cited examples, but, in fact, in many countries, democracy has not become a reality the way we imagined after the fall of the Berlin Wall. Do we have enough power to reclaim democracy? Are we strong enough to meaningfully shape politics and policy-making? We believe so. Our session will work around how community organizing, which emphasizes leadership development, and building power, can play a dynamic role in our fight for social justice.
There are no such things as mistakes. At least, this what we believe. There are inaccuracies, superficial listening, lack of mindfulness, fear of criticism and lack of acceptance - which in turn lead to miscommunication or misunderstandings within the team (e.g. during project work). If we look at a "mistake" from a different perspective, it may actually be the factor that will change our current thinking or perhaps break us out of a pattern of behavior in which we might have been stuck in for a while. A "mistake" can really be a source of inspiration. Improvisation is listening, mindfulness and memory training. And to make it less serious we'll present it in the form of fun, interesting exercises that will not only stimulate you but also show you how to improve communication and open yourself up to your partner - whether in conversation, at work or in daily life.
Fostering Resilience in Newsrooms and Human Rights WorkAndy Carvin (DFRLab)
Journalists and human rights workers are often exposed to deeply troubling stories of violence. Sometimes those stories rub off on them in unexpected ways, contributing to stress, burnout and compassion fatigue. This session will teach attendees about the latest research on indirect exposure to violence and how it can contribute to difficulties at work and at home. They’ll also learn to identify the warning signs and strategies to mitigate them.
Community building on social mediaFrancišak Viačorka (Digital Communication Network)
This session will help you to revisit your social media strategy, optimize content distribution, and strengthen your community online. You will learn about digital media trends, emerging platforms, tricks, and tips to increase your followership and audience engagement on Instagram, Facebook, Telegram, as well as emerging platforms, such as TikTok. You will get a better understanding of digital metrics and algorithms. You will learn new free tools to create highly engaging content without spending hours.
Deconstructing master narratives – anti-LGBTQ+Tijana Cvjetićanin (UG Zasto Ne) Hubert Sobecki (Love Does Not Exclude Association)
Stories are a powerful tool for communication and mobilization. Some are shared because they inspire and motivate people. But others are engineered to spread disinformation, hate and fear - and they often cross language and country borders. We will trace examples of models of such stories, analyse their components and do some practical work on stories of our own. We will also ask ourselves the question: if the dark side can coordinate campaigns over continents, should we?
After lunch interactive session
Are you interested in why would anyone come to the same demonstration every single evening during summertime? This session will be a type of survival guide, how to hold a hundred days long protest and stay calm, peaceful, creative, hilarious, dead-serious and a winner at the same time based on experienced from events that took place earlier this year in Tbilisi.
Stop Losing The Online Information War: Detect & Remediate DisinformationRyan Davis (Main Street One)
Misinformation distorts our electoral outcomes and threatens the integrity of our markets. Public discourse is increasingly dominated by extreme views, and elections and issues are won and lost online. Extreme views – both coordinated attacks and organic movements – pollute the mainstream. We are experts in how this online conversation becomes reality. In this session, we’ll teach you lightweight and affordable strategies to detect and remediate disinformation from Main Street One’s Chief Digital Officer.
Making Videos that SpreadAchim Scarlat
Achim Scarlat will talk about how he created a civic education video series that reaches well over a million people per month.
By 2021, 82 percent of global internet traffic will be video content. It takes the human brain 13 milliseconds to process an image - enough time to read one third of the first letter in this paragraph. Yet most NGO's don't think of internet videos as a primary means of spreading their message.
Making a video and uploading it is not enough. In this workshop, I'll show you how I used Facebook and my filmmaking skills to teach young Romanians about rights and public institutions, all in a popular video series called Dezaburit.
Wrap-up of Day 1
Opening Day 2
Digital Marketing in a Time of FireMark Semoil (TechSoup Europe)
Disinformation and fear erupts like a volcano at times of fire and the public needs spaces for open conversations more than ever to safely navigate through social disasters. If we believe that online channels are the best mediums we have today, then let’s explore how we can use the ever changing landscape more efficiently through each stage of a fire. We will dig into audience building and MailChimp, Google Analytics tracking and user journeys, content creation and the pillar content model using tools such as Canva.
Future is VOICE (on podcast making)Kairzhan Albazarov
In this workshop you will learn what it takes to start your own podcast, a fast-growing media that provides incredible opportunities for civil activists and influencers to disseminate ideas without boundaries and to establish a deeper and more intimate connection with loyal and like-minded audience. We will show you how to release your first podcast episode tailored to your specific needs with minimum efforts and budget. We will cover all ingredients required to design a podcast: from the initial idea and naming your show to the technicalities associated with recording and editing audio.
Dialogue: more than a Tool, less than a Magic WandTatjana Popović (Nansen Dialogue Centre Serbia)
We invite you for a joint exploration through Dialogue values and skills. As a result, you will be equipped with the new insights, while specific skills will support your navigation through every-day life’s challenges connected with dialogue - both within your organization, your audience as well as everyday situations. In case you would like to be (or already are) a change agent in your own community, you will be given a set of dialogue
The Power of the OfflineKarolis Vyšniauskas (Nanook)
Instead of connecting us, social media has turned us against each other. The more time we spend online, the more we crave for offline human connection. In this workshop on relational journalism we are gonna learn how to create a space in which people with different experiences can talk to each other respectfully and fruitfully. The workshop gonna be useful for NGOs and media organisations who are interested in how to sustain a civic conversation in a polarized society.
Vertical storytellingMaria Maciocha (Outriders Labs)
The session/workshop will help you understand that future is vertical and told in short video stories. We will talk about importance of being on top of social media trends, of being an early adapter. There is no social medium you or your coworkers are too old for. Understanding the structure and texture of new outlets is vital to create a successful profile to attract your new, potential community members. There is no one fit all technics. Content and creativity win every single time. The technical abilities are a cherry on top of the cake we can all learn.
NOTE: The session requires attendees to have their mobile phones with them and on them: Instagram, Facebook and Tik Tok apps downloaded, profiles created.
Not mandatory but might be useful apps: Snapchat, WhatsApp, Firework, YouTube, VK.
Countering Dinfo – positive narrative approachBrandon Oelofse (RNTC)
Working in the online sphere can be intimidating from time to time, some tech-savvy groups seem to have the upper hand when it comes to narratives on immigration, democracy and politics. The response has typically been fact-checking and counter-narratives, but these are failing. How can story be used to challenge and provide alternative narratives? In this session, we examine persuasion and how it is used in propaganda and fake news. We explore emotion as a driving force in behavior change and how to formulate a positive alternative narrative.
Timeslot of opportunities (repeated session or one proposed by the community)
Session description will appear here soon!
Humor is necessary for reaching potential audience, putting the spotlight on the topic and keeping high spirits among the activists. Humor doesn’t take away the seriousness of the topic, it gives added value and gives you the opportunity to control your own weaknesses. Participants will be inspired and encouraged to show their bravery and to think outside the box, providing hope and create team spirit and feeling of a community to their peers but also to use smart resistance in order to attract potential activists.
Don’t follow but shape the agenda!Gergő Hajdu (aHang)
We'll take a look at 2 campaigns that determined Hungarian public agenda for several months. Why did they work? What were the tactics behind it? Why would ruling power not react with its usual tactics? How would these 2 campaigns look like in your country?